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| 10-10-969 | Navigata WebCall | Starbucks Chill Patrol | VanCity | Yellow Pages | |
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Yellow Pages |
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Street Team |
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The YellowPages.ca Street Team program had tremendous success on urban street corners in Toronto, Montreal and Vancouver. The Street Team Representatives complemented and increased the impact of YellowPages.ca advertising, driving consumers 25-40 to the Vespa contest on the website [English and French] and bringing exposure to the new Proximity Search. Actively participating in T-shirt contest challenges, the target market found businesses close to where they live and work. |
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